Sex Education Begins with a Good Advertising Agency

Glutter’s Hong Kong

I saw this on the Star Ferry pier. I felt really confused.

This ad as you can see has two young people of Chinese descent looking as innocent as can be while holding hands on a bed with their cute cat on one side and two mannequins of Caucasian decent sitting on the side of the bed.

It’s a sex education ad.

Beneath are some thoughts of what it’s trying to tell me.

Please feel free to share your own interpretation.

Huh???

  • While Your Adopted Children Play Hand Holding, You should sit on the side of the bed and act like you’re plastic.
  • If you don’t talk to your kids about sex, you are akin to white mannequins looking away while sitting right there
  • Enjoy intimacy now while you’re young as your future only holds silent treatment on the other side of the bed while you’re bored stiff
  • Frigidity comes with age and a change of race
  • Hey kids! Don’t be embarrassed to hold hands and look cute while your parents (or just strangers) happen to be sitting there.
  • Hmmmm….
    You can’t tell people not to be embarrassed to talk about sex when your advertising agency is…

Published by Yan Sham-Shackleton

Yan Sham-Shackleton is a Hong Kong writer who lives in Los Angeles. This is her old blog Glutter written mostly in Hong Kong from 2003 to 2007. Although it was a personal blog, Yan focused a lot on free speech issues and democratic movement in Hong Kong. She moved to the US in 2007.

22 thoughts on “Sex Education Begins with a Good Advertising Agency

  1. i think so.
    when i saw it, i thought, ”Talk to your kids about sex, otherwise you are like the dead white people who look away in matters of sexual nature, while chinese people shouldn’t be doing that nasty sex stuff and acting like white people.”
    It’s like saying that white people are careless and remorseless about sex, and that chinese people are endangering themselves by acting like them.

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  2. I believe the image to be a cautionary tale to your stuffed pet animals – stay in the light! Away from all mannequin dark!

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  3. It’s like saying that white people are >careless and remorseless about sex, and that >chinese people are endangering themselves by >acting like them.
    You know…. I think might also be more like, “Chinese people are endangering themselves for having sex because sex is bad. And we are so embarressed at the idea that our kids might procreate, it’s better we send some random white people to supervise their every bloody move because they are promiscious and open about that anyway, as we know Chinese parents are so good at being overbearing….
    I swear those kids look perfectly cute and fine . You know what’s pathetic? Mother’s Choice is an christain agency that helps teen mothers adopt out their kids that was really relevant at the time because teen mothers were getting so distressed they were doing things like throw their babies out the window or committing suicide. and it was a space that gave the girls somewhere to live while their parents had kicked them out of home and then afterwards they could go return to their lives.
    They used to hav the most powerful ads with a teen girl who was pregnant and there are all these voice about her being lost, or being kicked out of home, or wanting to kill herself, and then the ads says, “If you need an alternative, Come to us.”
    I don’t really know how it all went to hell like this.

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  4. And to be totally fair. The ads (although the subtext is there, and says something about the subconcious race-sexualtiy thing HK people have) I am a 100% sure no one saw those manniquins appeared to be white. It’s more like they are “plastic.”
    Hong Kong is a majority Chinese city, there is zero diversity. The schools are practically segregated, white kids in some, chinese kids in another. (So i was like the only Chinese kid in a bunch of white people growing up as you can that’s why I am so mentally healthy) and that people don’t really think in terms of race as much as someone from the US might.
    To be honest, I find it ad so fascinating, I feel like writing a thesis about it. And I am not even in college…

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  5. The Caucasian-ness of the mannequins did not stick out at me at 1st. They did minimize it with shadowing – maybe the production assistant was supposed to find a more appropriate mannequin but had been out late the night before and settled?
    Let’s ask the director of the shoot…

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  6. “Pretend to be indifferent mannequins and hang around your daughter’s bedroom so you can step in at the last moment and keep her no-good boyfriend’s embarrassing hands off her!”

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  7. Glutterbug, you’re so right about growing up sane among foreigners. It lets you question everyone’s values including your own. No matter where you are, strive to be foreign.

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  8. I don’t even think they’re mannequins. They’re digitally created cartoons. Look closely.
    I think they were just thinking, ”something other, so we don’t offend the parents.”
    or, like how white people make criminals nowadays to look like anything but a black person. you noticed that? villians usually are the dark, shady characters, but not anymore. now they’re either white germans or faceless cartoons.

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  9. Maybe the message is “if you’re going to have sex, do it in a well lit room with two observers.” One to film and the other to applaud?
    πŸ˜›

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  10. I reckon the ad’s not meant to be a Chinese/Caucasian thing. Perhaps it’s meant to read “If you’re human, don’t be like an unthinking mannequin, go talk to your kids about sex.” Maybe they should’ve found a chinese mannequin, but how frequently do you see them in shops?
    A bit badly made, I thought.

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  11. lol at tom’s comment…and yan’s “bored stiff” one.
    I was thinking it could mean “Even mannequins need love”? πŸ˜› oh god, don’t ask….lol, I should have left this one alone πŸ˜›

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  12. Haha, πŸ™‚ I needed a laugh on this Monday morning,glad to see there are others with a warped sense of humour πŸ˜›

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